ESL Lesson Plan Social Media Marketing

Level
B2
Time
90 min
Media
Article
Social Media Marketing

Lesson Overview

In this B2 ESL business lesson plan on social media marketing, students will learn key vocabulary and phrases related to online marketing strategies. They will explore how businesses use platforms like Instagram, Facebook, and Twitter to engage customers, increase brand visibility, and drive sales.

This ESL B2 business lesson plan on social media…

In this B2 ESL business lesson plan on social media marketing, students will learn key vocabulary and phrases related to online marketing strategies. They will explore how businesses use platforms like Instagram, Facebook, and Twitter to engage customers, increase brand visibility, and drive sales.

This ESL B2 business lesson plan on social media marketing is designed with a well-defined structure to provide the necessary support to students, enabling them to make progress and fully enjoy the class.

Activity Layout

  1. Warm Up: Quiz.
  2. New Words. 
  3. Article: Black Friday Benefits
  4. Article: Black Friday Challenges.
  5. Discussion. 
  6. Debate.
  7. Black Friday: Key Language. 
  8. Case studies. 
  9. Idioms: Black Friday. 

Homework

As with all adult lesson plans on ESL Pals, there is a homework task to supplement this B2 ESL lesson plan. Students are challenged to complete a series of exercises which follows on from the lesson.

  1. Video: True or False
  2. Video: Writing task. 

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